In 2015, Precision Group acquired a 55 per cent stake in Prezzee, an innovative eGift Card solution built to change the art of corporate gifting.
In 2020 Precision Group negotiated the purchase of a further 30 per cent of Prezzee taking its stake in the in the nation's biggest virtual gift card group to 85%.
Prezzee is a leading innovator and trusted marketplace for digital Gift Cards both in Australia and overseas. Prezzee released Australia’s first eGift Card App in December 2015 and were first to market with IOS, Android and iPad.
The Prezzee platform is an engine that powers a solution across both web and mobile applications. Prezzee’s primary focus is delivering the best range of eGift Cards via a state-of-the-art platform with an outstanding user experience.
Prezzee is particularly synergistic to the property business. Precision Group uses their marketing platforms in various shopping centres to support the business, and work with retailers as alliance partners.